新布伦瑞克大学工商管理学士学位-主修市场营销专业介绍–新布伦瑞克大学

新布伦瑞克大学

新布伦瑞克大学-工商管理学士学位-主修市场营销

Bachelor of Business Administration specializing in Marketing(本科)

院校名称新布伦瑞克大学
院校排名717

录取几率评估

专业概况
所属院系
中国学生入学要求
课程信息

专业概况

在这里学什么？

Marketing is about attracting customers. It’s about identifying a unique product, branding it, and then communicating it in a way that makes customers want it.

Through UNB’s Marketing program, you’ll learn how to identify, brand, and communicate products and services to customers. You’ll explore key areas of marketing, such as public relations, advertising, promotions, product development, pricing, and distribution. Marketing courses focus heavily on entrepreneurship and real-world marketing applications so that you’ll gain real world experience and perspectives.

At UNB’s Fredericton campus you can specialize in marketing by completing an honors or concentration. You’ll have the flexibility to combine Marketing with any other discipline in any other faculty. For example, you could complete honours in Marketing and a major in Multimedia Studies from the Bachelor of Arts (BA) program.

Learn from top-notch instructors recognized nationally and internationally for teaching and research. Our small class sizes mean greater access between you, your instructors, and your peers.

Skills you will acquire:

Identify customer needs through market research

Develop research methodologies

Analyze, interpret, and present data

Implement marketing strategies to promote products and services

Plan and execute marketing plans

Understand issues related to international trade, foreign trade, exporting and importing regulations, negotiation practices, financial issues, and international public relations

Understand consumer behavior, e-marketing, international marketing, marketing strategy, and marketing research

Careers

Account Coordinator/Manager

Climate Change Coordinator

Print/Online Media Coordinator

Copywriter

Content Developer

Market Researcher

Freelance Writer

所属院系

进入哪个院系学习？

Faculty of Business Administration

中国学生入学要求

为来自中国的学生设计

High school students applying to undergraduate programs at the University of New Brunswick. China: Senior Middle Two and Three results as well as a graduation certificate. Students may also be asked to report scores from the National College Entrance Examination grades of 70% or above. International students require the following English language proficiency minimum scores for direct entry into most academic programs: IELTS 6.5, TOEFL iBT 85, CAEL 60, or Pearson Vue Test 59.

想申请，但不知道自己能否成功申请这个专业？

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