怀卡托大学

This degree is an ideal choice if you’re a creative thinker who enjoys expressing ideas and talking to people, you're interested in the latest social trends and digital technology, and you want to produce content that blends writing, film, images, sound and websites.

Our graduates will be equipped with the versatile communication skills needed to launch exciting careers in a wide range of creative and media industries - marketing agencies, public relations, film and TV studios, web design, social media, gaming and virtual reality (VR), podcasting and mobile applications, and so much more. These kind of roles are available in private firms, central and local government, as well as not-for-profit community organisations.

In this degree, students will learn how to create digital communications that have the power to shape people’s beliefs and behaviours; or seek to bring about meaningful social change.

Applied Digital Communication:

In this highly practical subject, students will develop the applied communication, design and technical skills required to work on interactive websites, social media, and mobile apps. User-centred design associated with internet technologies is a key feature of this subject.

Graduates will be equipped to work in multidisciplinary teams that combine text, data, design and technology to address users' needs.

In the 100-level papers, you will be introduced to basic computer programming skills in C#, and learn about the principles of good web design using typography, images and forms.

Later, you'll take more advanced papers focused on creating interactive web pages using HTML, CSS, JavaScript and PHP; and be able to produce a mobile phone app.

You'll also develop the skills to work with databases and content management systems (CMS), and be able to design infographics that enrich human understanding of patterns and trends.

Students will understand how to apply techniques that improve user-interface experiences, and gain a mastery of user-centred design through problem-solving exercises.

You’ll also be given the opportunity to design a visual brand identity for a fictional company; and apply it to create digital collateral (eg. posters) for a variety of situations.

Career opportunities

• Web designer
• User experience designer
• Digital strategist
• Design director
• Social media designer