伦敦拉夫堡大学

Overview

Our most popular Sport Business degree, MSc Sport Business and Innovation focuses on the key principles of innovation and enterprise which are cornerstones to the world of sport business.

This Sport Business master's programme aims to develop your understanding of key sport management and marketing principles, and will introduce you to the development of business strategy and innovation in sport.

You will examine the rapid growth in the business of sport and its accompanying impacts in an era of significant social, economic and technological change. Through this examination you will be able to identify industry trends, understand customer needs, and establish and evaluate the organisational practices required to remain competitive in a global sport marketplace.

You will also develop an understanding of the importance of entrepreneurship and innovation in a changing sport business landscape, and will undertake applied research to develop innovative solutions to a problem faced by sport businesses today.

This programme provides you with opportunities to develop innovative solutions to real problems that are currently facing sport businesses today, allowing you to gain a competitive advantage in the sector. By studying a number of hands-on and practical modules, you will examine the rapid growth in the sector and its accompanying impacts in an era of significant social, economic and technological change. Our unrivalled partnerships with a range of world-class sport organisations means you will gain expert teaching and guidance from inspiring leaders from Chelsea Football Club, West Ham United Foundation, CSM Strategic, BT Sport, World Rugby, and more.

If you are passionate about sport business and would like to gain a better understanding of the inner workings of the sector, then this sports business degree is the ideal choice for you.

Why you should study this degree

You will gain insights and guidance from London-based leaders in sport, including World Rugby, BT Sport, West Ham United Foundation and Chelsea Football club; You will discover innovative solutions to real problems facing sport businesses today; You will learn about government support for innovation and the importance of innovation in the contemporary business environment.

How you'll be assessed

You can expect to complete essays and reports of varying lengths, as well as presentations, proposals and case studies in some cases.

Your development

Loughborough University London prides itself on the high calibre of graduates it produces, and provides great opportunities for you to develop the skills and attributes you need to progress successfully in your chosen career.

Loughborough University London is the first of its kind to develop a suite of careers-focused activities and support that is positioned as the underpinning of every student’s programme. Opportunities include group projects set by a real businesses and organisations, company site visits and organisation-based dissertation opportunities.

Your future career

The careers and employability support on offer at Loughborough University London has been carefully designed to give you the best possible chance of securing your dream role.

This master's programme will prepare you for careers in sport, business and business innovation. Opportunities may include careers in commercial sporting organisations, international governing bodies of sport, the government and the not-for-profit sector. You will also acquire the skills required to establish your own sport enterprise if desired.