拉筹伯大学

Overview

Sport is a global, evolving industry. Launching a career in sport requires specialised business knowledge plus a deep understanding of how professional teams operate. Not to forget, how to manage the media and sport consumers. La Trobe's Master of Management (Sport Management) is an industry-focused degree for those looking to launch a career in sport or take their sport management skills to the next level.

You'll develop the skills and business insight needed to organise, manage and promote sport at all levels. Through our strong industry connections in business and sport, you'll also gain practical insights into sport management with guest lectures from key players in the sport industry.

You'll learn:

Sport leadership and governance

Gain an understanding of the leadership and governance trends and issues impacting local, national and international sport organisations.

Sustainable management and marketing

Learn what it takes to be a successful manager and overcome the influence of challenging workplace environments.

Economics, business and finance

Advance your knowledge and skills in modern accounting techniques and practice.

Law and risk management

Help athletes get the most out their careers by learning how to manage legal issues and critically analyse the role of law in sport.

The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 9.

Career Outcomes

Our sport management graduates have the knowledge and skills to launch a career in a range of industries, including not-for-profit organisations, professional sporting bodies, media organisations and more. Possible options include:

Executive manager

Be the face of your sport or sporting club. Develop strategy, increase the profile of your sport and foster a positive organisational culture.

Sports manager

Manage and deliver sport competitions, identify marketing opportunities and find ways to increase funding and participation.

Sports coordinator

Develop, implement and improve sports programs for your organisation.